Producing high-quality, handcrafted electric guitar bodies, necks and kits is a group project. That’s why we’ve worked to develop our manufacturing techniques and designs. Everywhere we can do so, we produce our own products in our factory outside of Portland, Oregon. Additionally, we partner with manufacturers who value craftsmanship and quality. Each of our partners has a long legacy of making and selling products that are beautiful, meaningful, and made to last. In every case, we assure that parts that we source externally work well together.
We love working with OEM customers to see their product ideas realized and on the market.
We are a family-owned company building products and traditions that we expect to last for a long, long time. We produce instrument kits with exacting specifications, high quality production, and domestic, sustainably-cultivated sources of materials whenever possible.
Co-Founder, Business Development
Steve worked in high-tech for a couple of decades, resulting in some cool and useful technologies entering the world. Steve has about 80 granted utility patents from this work. He left to start his first business (a digital photo service). He has since run several other small businesses. Steve founded Alloy Guitars with Joseph Burrow in 2014. Steve has played the guitar (quite poorly) since 8th grade. Always liked playing with the gear as much as playing the music!
Co-Founder, Product Development
Joseph is also a high-tech veteran with lots of experience in automating and optimizing production. He founded Alloy Guitars with Steve in 2014.
Production Support Services
Wendy has a background in architecture and design. Wendy supports all of our production efforts as well as contributing to our marketing efforts and helping to manage the office.
Strategic and Project Management
Toni has a diverse background with lots of time spent in executive roles in the non-profit and small business world. She contributes to Alloy Guitars’ efforts in a large number of ways, helping us improve our sales, planning, resource usage, marketing, and customer relations. She also has led a variety of special projects and events, and facilitated our outside relationships.
Rick spent time as a high school English teacher before coming to Alloy. So if you have questions on any literature, he is your man. Before teaching, Rick worked in a wide variety of roles in film and video production. Rick has been building guitars independently here in Portland and making music. At Alloy, he contributes to all the efforts in the shop.
Declan has lots of experience working with artists and performers and a wide variety of different materials, tools, and settings. He is a creative force in the shop with his hands in all of our experimentation, as well as an important part of our production efforts. We all appreciate his eye for details and his creativity. He also very much enjoys wrapping pallets before shipping.
Chris is a woodworker and craftsman at Alloy and has experience as wood and metal shop monitor at Fouts Center for Visual Arts, served on the digital media team at Blue Moon Art & Literary Magazine and was a camp counselor for Oregon College of Art & Craft. Additionally he’s a photographer and spent time teaching in Madrid.
Charles Townsend III
Chuck spent many years managing businesses of his own (including several Jimmy John’s shops) and working in high tech before venturing out to become a luthier making fully custom stringed instruments. At Alloy, Chuck is our lead design and CAD/CAM person, as well as directing all the work in the shop. All of our OEM customers work with Chuck to get their design prototypes built. “Shop Manager” doesn’t give Chuck enough credit for what he does, but it is the title that he wants to have.