Privacy Policy – Alloy Guitars USA

WE TAKE PRIVACY SERIOUSLY

We care about protecting information that we have about you, and we want you to be able to control how it is used. The privacy of your data is important to us. We will only access your information to provide you with a product or service, to help you with a problem, or address software and website bugs.

HOW WE USE YOUR PERSONAL INFORMATION

This policy covers how we treat information that we collect, including information related to your use of our products and services. Personal information is information about you such as your name, address, email address, or phone number.

THIS POLICY APPLIES ONLY TO OUR WEBSITE

This policy does not apply to any company that we do not own or control, or to people not employed or managed by us.

INFORMATION COLLECTION AND USE

We collect personal information when you register with us, when you purchase or use our products and services, when you visit our web pages, when you subscribe to our newsletter or the like, and when you enter contests or promotions on our website. We may combine information about you with information we obtain from business partners or other companies.

We may ask for information such as your name, email address, birth date, gender, occupation, industry, and personal interests. When you register with us, contact us, or use our services, you are not anonymous to us. We collect information about your transactions with us.

We automatically record information from your computer and browser, including your IP address, cookie information, software and hardware attributes, and the page you request.

We use information for the following general purposes: to customize the advertising and content you see, to fulfill your requests for products and services, to improve our services, to contact you, and to conduct research.

CHILDREN

With parental permission, a child under age 13 may use our website. We do not specifically market to children.

INFORMATION SHARING AND DISCLOSURE

We do not rent, sell, or share personal information with other people or companies except to provide products or services that you request, when we have your permission, or under the following circumstances:

To provide products or services you request. We may provide information to trusted partners who work on our behalf. These companies may use your personal information to help us communicate with you and/or to provide services to you. However, we have not granted these companies any right to share this information.
To investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving threats to the physical safety of any person, violations of our Terms of Service, or as otherwise required by law. We respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims.
We will not hand your data over to law enforcement unless a court order says we have to. We reject requests without a court order. Unless we are legally prevented from doing so, we will inform you when such requests are made.
If we are acquired by or merged with another company we will notify you before any information about you is transferred and becomes subject to a substantially different privacy policy.

We may display advertisements based on personal information. Advertisers and advertising serving companies may assume that people who interact with, view, or click targeted advertisements meet the targeting criteria. We do not provide any personal information to the advertiser when you interact with or view a targeted advertisement. However, by interacting with or viewing an advertisement you are consenting to the possibility that the advertiser will make the assumption that you meet the targeting criteria used to display the advertisement.

COOKIES AND IDENTIFICATION TECHNOLOGIES

We may set and access our cookies on your computer. We may also set and access device identifiers which could include IP address, user agent information (e.g., browser version, operating system type and version), and device provided identifiers. Once you access our website on your device, we may recognize your device to provide you with a personalized experience, independent of your device settings.

Other companies that show advertisements on some of our pages set and access their cookies on your computer. Other companies’ use of their cookies and device identifiers is subject to their privacy policies. Advertisers or other companies do not have permission to access or use our cookies.

EDITING AND DELETING INFORMATION

You can edit your information, including your communication preferences, at any time. We may add new categories of marketing or other communications from time to time. You can opt out of receiving future communications from these new categories by following instructions contained in the messages you might receive.

We reserve the right to send you certain communications relating to our services without offering you the opportunity to opt out of receiving them.

You can delete your account by contacting us.

SECURITY AND CONFIDENTIALITY

We limit access to information about you to employees who need to use that information to provide products or services to you or in order to do their jobs.

We have physical, electronic, and procedural safeguards to protect personal information about you. All data is encrypted when transmitted from our servers to your browser.

When you cancel or delete your account, we will ensure that nothing is stored on our servers past 30 days. Anything you delete on your account while it is active will also be purged within 30 days.

CHANGES TO THIS PRIVACY POLICY

We may periodically update this policy. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your account or by placing a notice on our site.

QUESTIONS AND SUGGESTIONS

If you have questions, suggestions, or wish to make a complaint, please contact us.

Last Updated: 8 March 2017